Pot company creates a way better naming system for weed strains
Green Crack. Cat Piss. Blueberry Lambsbread. Alaskan Thunder Fuck.
Sure, names of cannabis strain can be fun, but they’re also ridiculous, confusing, and don’t usually offer much insight on their effects.
Breaking away from ridiculous strain names, cannabis growers Canndescent created its own classification system by grouping strains into five different categories: Calm, Cruise, Create, Connect, and Charge.
The goal? Help the consumer understand how this weed will effect them, and give them the ability to pick out different strains on their own for different situations.
The classification system is pretty simple. Each effect has its own number group. So, Calm uses numbers 100-199, Cruise strains use 200-299, and so on. Each time Canndescent releases a strain, it gets classified into an effect, and then it gets assigned a number.
While you may be able to find a strain that fits your current need by discussing your options with a budtender, not all budtenders know what they’re talking about. Plus, new weed strains seem to be coming out every day so the classification system is actually a welcomed organizing tool to fix the current mess of weird names.
You need some weed for running errands? It’s Cruise No. 201. The description says it, "Lightens the mind and body into a euphoric, stress-free state, perfect for errands or exploring a city.” Maybe you’re going to a party and you want to get a little stoned before you go, but don’t want to be knocked on the couch all night. Connect No. 402 "blends a gentle euphoria with body relaxation pairing well with dinner parties and small gatherings."
You get the point.
Fortunately, Canndescent isn’t just slapping names and numbers on weed strains and telling its consumers how they think they’ll react when they consume it. The brand’s using cannabinoid profiles of strains, terpenes, (which gives marijuana it’s scent and taste) and a little bit of weed knowledge, to curate a specific effect.
"Using liquid and gas chromatograph equipment, Canndescent measures the terpene and cannabinoid profile of each of its strains," Canndescent CEO Adrian Sedlin wrote in an email, referring to a device that breaks up a substance into individual compounds. "Coupling this terpene and cannabinoid analysis, consumer feedback, and a detailed understanding of how different terpenes and cannabinoids impact the mind and body, we can accurately classify each strain into one of our effects—Calm, Cruise, Create, Connect, and Charge—and develop the detailed notes we use to describe how a strain makes a consumer feel.
While the research does offer a good guess as to how most people will react to a given strain, it will never be a sure thing. Everyone reacts to cannabis differently, so the classification system should be used more of a guide than anything else.
But, Canndescent is trying to understand more. Because the DEA classifies cannabis as a schedule 1 drug, it’s nearly impossible to conduct clinical trials on pot. Canndescent hired an in house PhD in neuroscience to test and measure how specific strains effect people. Additionally, Canndescent is working on an app so that consumers can log their experiences with certain strains.